Hilton Meetings & Events 10+ Book
User Research, Requirement Creation, and Opportunities:
On this project I worked closely with the UXA and Product owner to define requirements both from a business and user standpoint. We gathered research that already been conducted, and also held several labs, did interviews, and tested hypotheses for specific features.
We then compiled a list of pain points for the project we called “Agora,” while creating personas and user journeys. An exciting UX exercise for us that helped us in this process was creating “How Might We’s.” For instance, “How might we make the room selection process easier?” or “How might we encourage the user to book by making them feel more secure?”
Wireframing
We took a lot of time in the discovery process on this project. Which meant a lot of wireframing, iterating and going back to the drawing board. We wanted to make sure we were thinking through all scenarios and were using the time wisely to find innovative solutions that would give the meetings and event planners the best experience possible.
Features
Working within a design language system, especially at a company like Hilton, is so vital. There is no way to ensure consistency or integrity of the design without it. But in order to design the best solutions for our users, sometimes we need to challenge our ways of thinking and amend or add to the system. Two new components we designed and built within our system to solve the unique challenges of group bookings were the reservation summary and the multi-room selector.
Reservation Summary
Multi-Room Selector
